Author Ghada ferchichi

Describe the vision of the business related to the Eco-Innovation initiative. 1.  Company Summary Mission statement, entrepreneurial culture and corporate identity, i.e. founding characteristics of the company. Start-up summary: when you started or intend to start and first action plan. Type of business and sector. Any relevant company history and […]

A business model is simply a plan describing how a business intends to make money. It explains who your customer base is and how you deliver value to them and the related details of financing.   It’s a one-page document containing nine boxes that represent different fundamental elements of a business. It […]

Analysis of the current situation: where are you? Analysis of both demand and supply. 1.  Industry background Overview of the industry and of the macroeconomic framework. Consider past and current situation, together with future trends and outline which are most relevant variables to consider. Don’t forget possible barriers to enter […]

What Are Porter’s Five Forces? Porter’s Five Forces is a representation that classifies and evaluates five competitive forces which regulates and frames every industry with the purpose of identifying its weaknesses and strengths. This analysis is often times used to elaborate a corporate strategy by bringing up and industry’s structure. […]

Describe how you intend to act in the market: objectives and strategy to follow. 1.  Evaluating the value of your supply Provide an estimation of the overall value of what you are offering to the market. 2.  Setting the objectives Where do you want to go? Usually, target results are […]

How to provide all the required financial resources? Base your financial plan at the end of the project and two years later, but give much more details for the first 12 months’ forecasts. 1.  Assumptions Include possible assumptions underlying your figures projection, both in terms of costs and revenues so […]

Here are some common categories of traction that can help emphasize your business is gaining momentum: 1. Product Development Where do you stand in the product development process? Do you have a working prototype? Do you have an MVP (minimum value product)? Is your product already in the market and […]

How will you reach your donors with your message? Use this section of your business plan to explain how you will market your organization to potential donors and generate revenue. You might use a combination of direct mail, advertising, and fundraising events. Detail the key activities and programs that you’ll […]